From: David Morey (us@divadeus.freeserve.co.uk)
Date: Wed Sep 08 2004 - 18:26:04 BST
Hey people
lets get into the shops and move the books
to the right place,......
DM
----- Original Message -----
From: "Arlo J. Bensinger" <ajb102@psu.edu>
To: <moq_discuss@moq.org>
Sent: Tuesday, September 07, 2004 11:28 PM
Subject: Re: MD Zmm, Lila & Barnes&Noble
> Hola Marsha,
>
> I've seen Pirsign in the New Age "slash" Spirituality section before, so
in my
> very humble opinion, Buddhism is step "up". But I agree, Pirsig belongs in
> philosophy.
>
> I can tell you, having worked in the book industry (in the great city of
> Chicago) for several years, this decision is often made (or strongly
suggested)
> by the publisher. Book stores only tend to "override" this when they feel
their
> categorizations reflect better placement. Of course, B&N is such a
megalith at
> this point, perhaps they don't listen at all.
>
> What's funny about this is that "pick up" sales drives the categorizations
(if
> you are coming in for the book, it doesn't matter where it is, they will
get it
> for you, but for someone browsing a section who happens to pick it up,
that is
> where the back-catalog sales are), but in this case I think the
categorization
> may HURT sales. I could understand (cynically) the decision to put Pirsig
in
> New Age (those people buy ANYTHING ;-)), but I can't imagine most people
> looking for books on Buddhist religion would "pick up" Pirsig along the
way.
>
> Arlo
>
>
> On Tue, 07 Sep 2004 15:44:56 +0000, MarshaV wrote:
>
> >
> > Hi,
> >
> > I was in Barnes&Noble today. I was looking in the section on Buddhism,
and
> > there were ZMM & Lila, The Guidebook to ZMM. They were not in their
> > philosophy section. I asked why they were in the Buddhist section
rather
> > than the philosophy section. I was told the decision is not made in the
> > store, but determined before they arrive, at the "Main Office".
> >
> > Is the Buddhism section a right choice? Shouldn't the books be in the
> > philosophy section? They gave me a 800 number to call to challenge
their
> > decision.
> >
> > MarshaV
> >
> >
> >
> >
> > MOQ.ORG - http://www.moq.org
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>
>
>
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